Lifeline turns hospital bills into human stories — giving families a dignified stage to ask for help when insurance runs out and savings hit zero.
Between these two photographs is a community that chose to show up.
Three Chapters · Real Families · Real Outcomes
Chapter One · Pediatric Oncology

Campaign Progress
$84,000
of $100,000
847
donors
When Sofia was diagnosed with leukemia at age 7, the Morales family had $4,200 in savings and $312,000 in projected treatment costs.
Marco Morales worked two jobs. His wife, Daniela, had just returned to work after maternity leave with their second child. The diagnosis arrived on a Tuesday. By Wednesday, the hospital's financial counselor handed them a printout that made the walls close in. They started a Lifeline campaign on Thursday night, typing through tears at the kitchen table. Within 11 days, 847 people — most of them strangers — had funded Sofia's first three months of treatment.
“I didn't think anyone would care about a family they'd never met. I was wrong about that. I was so wrong.”
— Marco Morales, San Antonio, TX
Chapter Two · Traumatic Injury

Campaign Progress
$156,000
of $180,000
1204
donors
Forty-one days in the ICU. Six surgeries. $890,000 in bills. And a family of four with no income and a landlord who wouldn't wait.
Keisha Williams describes the moment she saw the hospital bill as "the second crash." James had been a machinist for 17 years. The accident left him with a spinal injury requiring 18 months of rehabilitation before he could consider light work. Their three children — ages 4, 8, and 12 — watched their mother try to hold everything together. A coworker of James's set up the Lifeline campaign. Keisha didn't even know until her phone started ringing with calls from people she'd never met, crying, saying they'd donated.
“The money saved our house. But the messages people left — those saved me.”
— Keisha Williams, Columbus, OH
Chapter Three · Transplant

Campaign Progress
$290,000
of $300,000
2841
donors
Linh Nguyen spent 4 years on dialysis waiting for a match. When the call came, her family had 72 hours to confirm they could cover the procedure.
Linh's daughter, Bao, was 19 when she started the Lifeline campaign at 11pm on a Wednesday night. She posted it to her college's Facebook group with a single sentence: "My mom needs a kidney and we need help." By Thursday morning, it had been shared 3,400 times. Local news picked it up. A donor they'd never heard of — a retired teacher in Portland — gave $10,000. The surgery happened on Sunday. Linh is now 14 months post-transplant and teaching her granddaughter to bake bánh mì.
“A retired teacher in Portland saved my mother's life. I think about her every single day.”
— Bao Nguyen, Houston, TX
The Process
Share your family's story in your own words — the diagnosis, the fear, the love that keeps you going. Our writing guide helps you find the words when you're too exhausted to think.
Takes 20 minutes · No medical jargon required
We give you the tools to reach friends, family, coworkers, and strangers who want to help. Social sharing scripts, email templates, and a campaign page that honors your story.
Average campaign reaches 340 people in 48 hours
Every dollar is disbursed directly to the family — no platform fees taken from donations. We charge a small processing fee on transactions, nothing more.
100% of donations reach the family · Direct deposit in 2 days
Written for the person sitting in a hospital hallway at 2am, trying to figure out what to do next.

The Final Chapter
You've read three chapters. Each one began the same way yours might — a phone call, a diagnosis, a bill that made the room spin. Each one ended because someone decided to ask for help, and someone else decided to give it.
Free to start · No platform fee on donations · Funds in 48 hours